Monday 03 September 2018 – Media Release
Celebrating the Evolution of Canary Wharf with #UnpredictiveText
The evolution of Canary Wharf is being celebrated in an artistic new campaign titled #UnpredictiveText. Launching on Monday 3rd September, a series of randomly selected words, extracted from the 30-year archive of articles and interviews on Canary Wharf, will be displayed across the Estate.
Created to tell the story of Canary Wharf’s transformation into a richly diverse urban neighbourhood, #UnpredictiveText comprises a series of randomly selected words, taken from the Canary Wharf Group archive and the writing of journalists who have captured the Canary Wharf story. These words have then been entered into a generative algorithm that randomly combines noun, verb and noun to create hundreds of unexpected three-word statements. Randomised, these phrases are the perfect analogy for living at the heart of Canary Wharf.
The next stage of Canary Wharf’s transformation is the development of a brand-new community, Wood Wharf. Situated on 23 acres of reclaimed land, the site is a huge landmark in London’s history, as the need to utilise space for new homes becomes ever pressing.
Master-planned by Allies and Morrison Architects, Wood Wharf will welcome up to 3,600 new homes, 380,000 sq.ft. of retail space, eight acres of public spaces, plazas and parks, a place where residents can live, work and relax. Amongst this will sit lively high streets, boutique shopping malls, a vast collection of public art, NHS surgery and a brand new two-form primary school.
Brian De’ath, Director of Residential Sales at Canary Wharf Group comments; “Canary Wharf has become one of the safest, best maintained, connected and most vibrant districts in London. Wood Wharf is the next major stage in the masterplan and it wonderful to see this celebrated so vividly through the #UnpredictiveText campaign. Although the word combinations have been randomly generated, they perfectly represent the forward-thinking community and celebrate how far the Estate has come in 30 short years.”
Wood Wharf has now reached a prominent milestone in its development, with the successful installation of Water Street bridge; which connects the original Canary Wharf estate to the new district. The bridge, which experienced a 36-hour voyage across the North Sea from its fabrication site in Belgium, has now been fixed at its permanent home in Canary Wharf.
London’s latest moveable bridge, the 28-metre single-leaf bascule bridge crosses the southern end of Bellmouth Passage to the west side of the new district, adjacent to Canary Wharf’s landmark residential building, One Park Drive. Once open for use, it will provide a road and pedestrian link between Montgomery Square, Canary Wharf and Wood Wharf. With the opening of the Elizabeth Line next year, residents of Wood Wharf will be able to take advantage of Canary Wharf’s unparalleled transport links. This, combined with the current Jubilee underground and Docklands Light Railway networks have ensured Canary Wharf is one of London’s best-connected locations.
This milestone also comes as Wood Wharf’s first residential building, 10 Park Drive, achieved topping out in August. Designed by the internationally renowned Stanton Williams Architects, the building has successfully reached its full height of 149 metres above ground level. Designed to maximise the light and stunning vistas of the surroundings at every opportunity, 10 Park Drive will offer 345 homes when it completes in the final quarter of 2019.
Residents of 10 Park Drive will also have access to a private sky terrace on the 13th floor, with bookable facilities and free use of shared spaces. The development sits alongside the South Dock and is linked to the water by exquisitely landscaped gardens and parks. Purchasers will have further access to a state-of-the-art new health and fitness club with a swimming pool, jacuzzi, sauna, steam room and fitness class studio.
Located adjacent to 10 Park Drive is Wood Wharf’s signature building, One Park Drive. Positioned at the head of the dock and designed by Swiss architectural firm Herzog & de Meuron, this striking residential building offers three distinct zones of living; the Loft, Cluster and Bay. Offering the best in city and riverside living, each of the 483 apartments will enjoy stunning views, private balconies, 24-hour hotel style concierge services and dedicated residents’ amenities including an exclusive health club, cinema room and library. One Park Drive is now over 65% sold, including the sell-out of all studio apartments and larger, three-bedroom Loft apartments.
As a private Estate, Canary Wharf is run by a team of over 1,000 people working around the clock. This dedicated team manage the day-to-day facilities, tend to the green spaces and provide Estate-wide concierge services, as well as co-ordinate the extensive arts and events programme, many of which are free. The area boasts five malls including the award-winning Crossrail Place, one of London’s biggest gardens, plus over 300 shops, bars and restaurants and over 70 pieces of art, one of the largest public collections in the UK.
Apartments at One Park Drive start from £825,000. For more information regarding Wood Wharf and the residential offerings at Canary Wharf, contact Canary Wharf Group on 020 7001 3800, email firstname.lastname@example.org or visit www.canarywharf.com/residential
For further information, please contact:
Canary Wharf Group plc
T: 020 7418 2166
Notes to Editors:
About Canary Wharf Group
Canary Wharf Group plc has overseen the largest urban regeneration project ever undertaken in Europe, designing and building more than 16.5m sq ft of London real estate, which now houses local and international companies and renowned retailers.
The Canary Wharf Estate is a major retail destination comprising around 1m sq ft across five shopping malls, including the award-winning leisure development, Crossrail Place, housing one of London’s most stunning roof gardens. It also has world-class, year-round arts and events programme offering over 200 diverse and culturally inspiring events performed throughout the Estate.
Canary Wharf’s new district, Wood Wharf, will provide up to 3,600 new homes, 2.8m sq ft of office space, 380,000 sq ft of retail space and over eight acres of public spaces, squares and parks. There will also be a GP surgery and a two-form primary school for 420 children.
Canary Wharf Group is a wholly owned joint venture between Brookfield Property Partners and the Qatar Investment Authority.