DMR London Reopening – 07.11.22

David M Robinson (DMR) today announces the opening of its new concept showroom in Canary Wharf, London

This latest project follows the reopening of the brand’s flagship showroom in Liverpool ONE earlier this year and combines their in-house expertise with the very best of client experience, in a welcoming new space at the heart of the capital’s financial hub.

Located close to DMR’s previous showroom in the Jubilee Place mall, this new acquisition sees the showroom triple in size, accommodating new serving spaces that allow the brand’s helpful experts to introduce their selection of fine jewellery and luxury watches.

Covering a total of 310m², this new showroom was designed in collaboration with world-renowned interior designers LXA, alongside project managers Rossco. 

The new DMR Canary Wharf presents multiple client-focused serving spaces in-store, including a bridal and bespoke lounge, where visitors can enjoy a luxurious, welcoming space for their consultations. DMR’s latest opening also features a dedicated Rolex showroom, with a comfortable lounge for After Sales appointments and an intimate, private room for consultations.

Patek Philippe is represented in the new showroom with a large espace and private VIP room, allowing clients to browse the collection in comfort. As the exclusive authorised retailer for TUDOR Watches in the area, DMR Canary Wharf also introduces a dedicated space for the brand’s Sales Ambassadors to introduce their iconic collections.

John Robinson, Managing Director at DMR, commented: “We are very excited to have the opportunity to present DMR and our luxury partner brands in this beautiful new space at the heart of Canary Wharf. With dedicated spaces for Rolex, Patek Philippe and TUDOR, this new showroom celebrates our relationships with some of the world’s finest brands, whilst holding true to the same friendly, client-focused approach of the DMR brand as a whole.”

Stuart Fyfe, Managing Director of Retail Leasing at Canary Wharf Group, commented: “DMR have been both one of our top performing tenants in Canary Wharf for many years and it has been a pleasure to collaborate with them and ultimately deliver together this truly world class store. The new stunning store is three times the size of the previous store, and has dedicated areas for luxury brands Rolex, Patel Phillips and Tudor. It is tremendous to see it open and trading and a significant testament to the success of retail in the ever-expanding Canary Wharf Estate. 

We could not be prouder of what DMR have achieved”

This latest DMR opening comes off the back of a record-breaking year for the brand, reporting a 58% increase in turnover in the year to March 2022. Despite the closure of the brand’s Liverpool showroom for refurbishment during this time, DMR reports an 84% increase in EBITDA to £6.9m.


For further information, please contact:

Press Office
Canary Wharf Group plc
T: 020 7418 2166

Notes to Editors

About Canary Wharf Group:

Canary Wharf Group (CWG) is the developer of the largest urban regeneration project in Europe. CWG develops, manages and currently owns interests in approximately 9 million square feet of mixed-use space and over 1,100 Build to Rent apartments. 

CWG is the largest sustainable developer in the UK and also excels operationally as it has purchased 100% electricity from renewable sources since 2012 and sent zero waste to landfill since 2009. 

CWG has created a 24/7 city where people can live, work and thrive on the Canary Wharf estate and enjoy all the benefits: great transport links, access to green spaces and waterside living; and a wide range of amenities including an award-winning arts and events programme. Canary Wharf’s retail offering comprises over 300 shops, including grocery stores, pharmacies, health clubs, bars and restaurants, all within 15 minutes’ walk. 

The Company’s current £2bn construction activity and pipeline includes more than 500k square feet NIA of commercial properties and over 2,300 new homes for sale and rent.
LinkedIn: @CanaryWharfGroup
Instagram: @canarywharflondon / @eastwintergarden / @woodwharf
TikTok: @canarywharflondon
Twitter: @YourCanaryWharf / @CanaryWharfGrp / @Level39CW / @Wood_Wharf