Thursday 23 March 2023

Aesop Canary Wharf – A Layered Approach – 23.03.23

During their research for the design of Aesop Canary Wharf, the brand’s in-house team engrossed themselves in the site’s nineteenth- and twentieth-century history as one of the busiest docks in the world, while also surveying its contemporary significance as a hub for London’s banking and financial services. In the spirit of international trade, the store is an assemblage of items from across Europe—housed within a chestnut brown container. The warm, enveloping ambiance provides respite from the supercharged retail environment.

Occupying the centre of the room, two expansive solid oak tables emulate the three-legged forms of ancient Cembalo instruments, on which Mozart composed many of his works. These pieces were designed by Jakob Sprenger Interiors for a former Aesop store in Salzburg, and now take on a second life at Canary Wharf—their sturdy warmth transported across the English Channel. Skirting the store’s periphery, a 1960s Italian modular shelving system in a glowing olive yellow is laden with Aesop cargo. Hanging from the ceiling, a vintage ‘Mille Feuille’ structure—custom-designed for a Brussels bank in the 1970s—is composed of suspended metal rectangles that were intended to resemble bank notes or cheques. The effect is one of diffuse luminescence.

A mid-century Italian display cabinet has been converted into a Fragrance Armoire: when customers open the semi-hexagonal drawers, Aesop’s world of unconventional aromas is revealed. At the Edwardian ceramic basins, the store’s trained consultants can offer advice about products best suited to individual needs.  

ENDS

For further information, please contact:

Rebecca Thomas
SEEN Group
E: rebecca.thomas@seengroup.com

Notes to Editors

About Aesop

Aesop was established in Melbourne in 1987, and has since been formulating products with efficacy foremost in mind—their complex, distinctive aromas are but an incidental treat. The range now spans skin, hair and body care, as well as fragrance and accessories for the self and home. Some of the ingredients used are plant-based; others are laboratory-made; all are ethically sourced and have a proven record of safety. Aesop—a Certified B Corporation™—does not test its formulations or ingredients on animals. All Aesop products are vegan, Leaping Bunny approved, and included on PETA’s cruelty-free and vegan lists. They are available at aesop.com, in Aesop signature stores and department store counters, and from select like-minded retailers across the globe. 

About Canary Wharf Group:

Canary Wharf Group (CWG) is the developer of the largest urban regeneration project in Europe. CWG develops, manages and currently owns interests in approximately 9 million square feet of mixed-use space and over 1,100 Build to Rent apartments. 

CWG is a sustainable developer in the UK and also excels operationally as it has purchased 100% electricity from renewable sources since 2012 and sent zero waste to landfill since 2009. 

CWG has created a 24/7 city where people can live, work and thrive on the Canary Wharf estate and enjoy all the benefits: great transport links, access to green spaces and waterside living; and a wide range of amenities including an award-winning arts and events programme. Canary Wharf’s retail offering comprises over 300 shops, including grocery stores, pharmacies, health clubs, bars and restaurants, all within 15 minutes’ walk. 

The Company’s current £2bn construction activity and pipeline includes more than 500k square feet NIA of commercial properties and over 2,300 new homes for sale and rent.

www.canarywharf.com
LinkedIn: @CanaryWharfGroup
Instagram: @canarywharflondon /@canarywharfworks
TikTok: @canarywharflondon
Twitter: @CanaryWharfGrp / @Level39CW / @Wood_Wharf