Wednesday 2 September 2015 – Media Release
Prices and previews of anticipated Southbank Place development released
- Detailed images of One York Square apartments revealed
- Prices unveiled, with studio apartments starting from £540,000
- Releases coincide with independent research confirming the South Bank’s prime residential status
A first glimpse inside Southbank Place, one of London’s most desirable residential developments, has been released today. Images of One York Square, the first of seven buildings to be developed as part of the scheme, reveal spacious, dual aspect apartments with cool interiors, offering contemporary living on the banks of the River Thames.
To coincide with the release, Southbank Place developers Canary Wharf Group and Qatari Diar have also unveiled the prices of the first homes in One York Square, which will house 199 apartments in total. Studios are available from £540,000 one bedroom apartments from £685,000 and two bedroom apartments from £1,000,000.
The stunning computer-generated images show the product of intensive collaboration between world-class architects and interior designers, Squire and Partners and Johnson Naylor. Their work responds to the urban context of the development in the cultural epicentre of London while capitalising on the dramatic vistas of the River Thames.
The details of the scheme are released at the same time as Knight Frank residential research, which demonstrates the potential returns on investment available in the area. Significant regeneration projects and close proximity to transport and amenities have driven a surge in popularity for London’s South Bank in recent years. The latest price performance figures highlight that the area has outperformed the wider Prime Central London average by 9.8% over the last three years.
The recent launch of registrations for Southbank Place is testament to the strong demand on the South Bank, with over 2,000 would-be-buyers expressing their interest within the first week.
One York Square is one of seven buildings to be developed on the 5.25 acre Shell Centre site, with the Shell Tower sitting at its heart. Upon launch, prospective buyers can visit the development’s prestigious marketing suite, designed by industry-leading interior designers, Goddard Littlefair. The Grade II listed building of County Hall, which was formerly the office of Greater London Council leader, Ken Livingstone and later the interim headquarters of The Diana, Princess of Wales Memorial Fund, will allow buyers to experience mock-up apartments and the exquisite riverside views.
Commenting on today’s release, Khaled Al Sayed, CEO, Qatari Diar Real Estate Investment Company said: “The release of the apartment prices brings us closer to the launch of our prestigious development, bringing new homes to Londoners. Our aspiration for Southbank Place is to create an iconic landmark in one of London’s most prized locations that positively enriches the local community and enhances the South Bank’s reputation for culture and innovation. Together with Canary Wharf Group, Qatari Diar promises to deliver an outstanding new development and vibrant quarter on the banks of the River Thames which is set to become one of the most desirable places to visit, work and live in the world”
Canary Wharf Group’s Chairman and CEO, Sir George Iacobescu added: “Today marks yet another exciting milestone in the development of Southbank Place. Our architects and designers have worked hard to deliver a scheme that complements and enriches London’s South Bank for generations to come. Now, we are focused on bringing this vision to life and giving back to the South Bank community through the creation of affordable housing and generation of local employment in the construction phase and beyond. The vision of this scheme demonstrates what an outstanding development Southbank Place will be and the positive contribution it will make to London’s cultural quarter.”
Those seeking information about the development or wishing to register their interest can visit www.southbank-place.com.
For further media enquiries, please contact:
Canary Wharf Group
+44 (0)20 7418 2326
+ 44 (0)20 3772 2546
Notes to editors
About Southbank Place
Southbank Place is being developed by Braeburn Estates, a joint venture between Canary Wharf Group plc and Qatari Diar Real Estate Investment Company.
About Canary Wharf Group
Canary Wharf Group plc is an iconic London real estate business which has overseen the largest urban regeneration project ever undertaken in Europe. The Group design, build and manage a unique set of assets to serve local and international companies, renowned retailers and some of the UK’s most exciting technology start-ups.
Canary Wharf Group is a wholly owned joint venture between Brookfield Property Partners and the Qatar Investment Authority, two of the world’s largest commercial real estate and fund companies. The Group was acquired in March 2015 and as part of this process, Songbird, the former majority owner of Canary Wharf Group, delisted from the London Stock Exchange’s Alternative Investment Market.
About Qatari Diar
Qatari Diar Real Estate Investment Company is wholly owned by the Qatar Investment Authority, the sovereign wealth fund of the State of Qatar, and was established to co-ordinate the country’s real estate development priorities. Qatari Diar is currently involved in more than 39 signature projects in more than 21 countries around the world with a combined value of over $ 35bn.